Insights

Industry observations, thoughts and news from the TX team.

Who's going to win out of Joshua and Ngannou? We take a look at the factors that may decide this potentially explosive contest, and check in on the latest odds at the time of writing, compiled using TXODDS data!
Arsenal will play Newcastle in a matchup at Emirates Stadium on 24/2/24. As the leading sports betting data provider we preview the odds moves...
With the number of users in the sports betting market expected to reach 181.9 million by 2028, it’s fair to say that technology has helped the industry grow. Let's take a look at what data analytics involves, how it affects sports betting and how you can make that part of your business plan.
It's the perfect time to look back on the previous year of sports betting. Not only does that give us valuable insights about last year’s performance, but it also informs what we do this year. Using sports betting statistics, we’ll analyse significant activity in global sports betting markets during 2023.
On Sunday, the 58th annual Super Bowl will take place, in which the Kansas City Chiefs and the San Francisco 49ers will battle it out in Las Vegas, Nevada for the Lombardi Trophy.
It’s a competitive market out there, which is why sports betting marketing plays such an important role in your success. While a few ads can get some attention, a marketing strategy with several elements is more likely to maximise your ROI. Read on to find out how accurate and well-displayed data combined with helpful content can expand your customer base. Plus, get some tips on how to retain existing customers and impress users who haven’t made up their minds just yet.
As we wave goodbye to 2023, we detail eight sporting events to get excited about and place a wager on in 2024.
As we bid farewell to this year and prepare for an exciting 2024, I would like to take you back and reflect on my seven greatest sports moments in 2023.
We are ending the year with the biggest boxing event of them all: the Day Of Reckoning. If the name does not give you a clue if you are a boxing fan, Christmas has come early! Let's take a look.
Haney vs Prograis has seen a lot of trash talk - now it's time to find out who takes home the W! We take a look at the odds for this massive clash.
A top-of-the-table clash as Liverpool visit Manchester City at The Etihad Stadium. We run the rule over form and odds for this huge game.
Is Taylor Swift having an effect on an NFL star's player props, causing markets to go haywire? We dive in and take a look!
In recent years we have seen social media boxing grow to unprecedented heights - but is it killing the traditional sport?
Running a sportsbook is becoming increasingly complex. In this article we break down the key factors in helping you make a decision on a provider.
Sports betting lingo can be feel like it is an entirely different language. Here are the main terms that you need to know.
There is more than meets the eye when it comes to sports betting as there are different types of bets and how their odds work. Read to find out more.
Who will win when Tyson Fury and Francis Ngannou meet this weekend? Where's the betting angle? Let's find out!
To commemorate Black History Month, here is our list of the ten most prominent black athletes for you to better understand the culture of sports.
We have seen the likes of Tommy Fury fight YouTube sensation Jack Paul, and Joe Fournier take on Sidemen's KSI. On October 14th, Tommy Fury and KSI will go head to head - but who will reign victorious?
2023 is the world's first full year back to normal after the Covid COVID-19 pandemic. We have seen more artists touring, sporting events return to normal and more legendary boxing matches than ever before. In this article, I dive into why 2023 has been a great year for boxing. 
Canelo vs Charlo is this Saturday! If you are looking to place a wager, there are a few variables to bet on. 
Esports has become a new phenomenon and is growing increasingly popular. In this article we examine the increase in betting on this market.
From the Lionesses’ several triumphs in football to Simone Biles winning her world-breaking 8th title, women are certainly dominating the sports world. Here are some game-changing moments for women in sports.
Most of us spend our whole lives waiting and working hard to retire to enjoy our old age and spend more time with loved ones. For others, staying in retirement is simply impossible. Here are eight sports stars who retired and then came out of retirement.